Web Design or Web Development, What’s The Difference?

By looking at our Google Analytics, we can see that companies are looking for both a web design company and a web development company. Today, these terms are practically interchangeable as "web companies" alternate the way they describe their services. The truth is that the terms refer to two fundamentally different aspects of the website construction process that require two unique skill sets. Why is it important that you know the difference when looking for someone to design and develop your company's website? Let's see if we can provide some clarity.

Web design versus web development in a nutshell
In essence, web design refers to both the aesthetic part of the website and its usability. Web designers use various design programs such as Adobe Photoshop to create the design and other visual elements of the website.


Web developers, on the other hand, take a website design and actually create a functional website from it. Web developers use HTML, CSS, Javascript, PHP, and other programming languages ​​to bring design files to life.

Web design: a closer look

Web designers should always start by considering the objectives of a client's website and then move on to an Information Architecture (AI) to establish the hierarchy of information on a website and help guide the design process. Next, web designers can start creating wireframes and finally move on to the design stage. Web designers can use several basic design principles to achieve an aesthetically pleasing design that also offers an excellent user experience.

Design principles

Balance: it is important that web designers create a balanced design. In web design, we refer to heavy elements (large and dark colors) and light elements (small and light colors). Using the correct proportion of each is critical to achieving a balanced website design.

Contrast: in color theory, contrasting colors are placed opposite each other on the color wheel (see also complementary colors). Web design offers some other areas where contrast is applicable. Designers observe contrasting sizes, textures and shapes to define and draw attention to certain sections of the website.

Emphasis: We play this a bit when we talk about contrast. Emphasis is a design principle founded on the intentional "highlighting" of certain important elements of website design. It is important to keep in mind that if you emphasize everything on the page, you end up emphasizing nothing. Imagine a page in a book where 80% of the content is highlighted in yellow ... does something really stand out? This is the time to take a look at that Information Architecture to get direction.

Consistency: also called repetition or rhythm, consistency is a critical principle of web design. For example, clean and consistent navigation provides the best user experience for your website visitors.
Unit: the unit is the relationship between the various parts of the website design and the composition as a whole. Based on Gestalt's theory, the unit deals with how the human brain visually organizes information by grouping elements into categories.

Web development: a closer look

Web developers, sometimes called programmers, take the created design and create a fully functional website. To put it (very) simply, think of the design as a non-interactive "image" of a website. The developers take that design and divide it into its components. Then they use HTML or a more dynamic approach that incorporates programming languages ​​such as PHP to develop the different pages of the website. More advanced web developers can choose to use a content management system (CMS) such as WordPress or Joomla to optimize development and allow customers an easy way to maintain and update their website.

AE Clicks is one of the top web design company Abu Dhabi. With a team of highly skilled web developers and web designers, we have successfully completed over 300+ projects across various industries. Our web design and development team focuses on creating website that helps in generating tremendous business leads

Location: Abu Dhabi - United Arab Emirates

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